Our vision

Recognition for Aluminium Valley® as an attraction and innovation hub in the fields of aluminium transformation and specialized equipment manufacturing.

Ours values






The inauguration of the Arvida smelter in 1927 marked the beginning of a story that would later become Aluminium Valley®. Initially focused on primary aluminium production, the Valley developed a network of equipment manufacturers, specialized suppliers and subcontractors. Later, through a variety of strategic moves, the region started to develop the tools needed to foster the development of aluminium transformation ventures and equipment manufacturers. Combining their efforts, Aluminium Valley Society and various regional stakeholders fostered the emergence of an aluminium transformation niche of excellence.

  1. 1984-92

    Regional stakeholders brainstorm about ways to diversify the area’s industrial foundations, following Alcan’s announcement of job cuts in North America and investments outside the continent.

    To mitigate this, regional partners turn to research, financing, and training.

  2. 1993

    Centre québécois de recherche et développement de l’aluminium (CQRDA) is born.

  3. 1994

    Several aluminium transformation companies start to emerge as other, already existing companies, leap forward. Regional equipment manufacturers gain global recognition and regional SMEs decide to band together under the Trans-Al Network banner.

  4. 1999

    On the occasion of the regional aluminium transformation forum, partners identify the actions required to achieve a major project: Positioning the region as a legitimate aluminium transformation hub.

  5. 2000

    The Quebec Government officially designates the Saguenay—Lac-Saint-Jean region “Aluminium Valley”.

  6. 2001

    Official launch of Aluminium Valley Society. The new organization is supported by diverse regional stakeholders. Moreover, the Quebec Government recognizes AVS’s role as a major intermediary in the aluminium transformation industry and provides financial assistance to cover the organization’s operating expenses.

  7. 2004-05

    The NRC Aluminium Technology Centre is created and soon becomes a national reference for aluminium assembling and forming.

  8. 2005

    Aluminium Valley Society and its partners organize their first Aluminium Valley in Business Trade Show. The event is thereafter repeated every three years.

  9. 2015

    In line with the work initiated during the Regional Economic Summit, held on June 18, 2015, Aluminium Valley Society, representing the Aluminium Work Group, is tasked with stimulating aluminium transformation and specialized equipment manufacturing activities, and participating in the implementation, startup, and growth of regional aluminium-related ventures.

  10. 2018

    Aluminium Valley Society continues its efforts to grow equipment manufacturing and aluminium transformation in Aluminium Valley.

Our Team

Malika Cherry,

General Director

Lilianne Savard,

Project Manager

Jérémie Cloutier,

Excellence Cluster Director | Aluminum Transformation

Julien Gendron,

Development Manager

Denis Giguère,

Directeur du développement des équipementiers

T.418 669-0003, poste 224

Email : malika.cherry@valuminium.ca

Ms. Cherry graduated university with a Bachelor of Business Administration and Master of Organizational Management. She makes the most of her knowledge and understanding of economic development and regional dynamics, in addition to her project management experience and network of aluminium industry SMEs, to the benefit of the region.

With the support of a complementary team and sound governing body, Ms. Cherry’s contribution to Saguenay—Lac-Saint-Jean’s position as a major aluminium transformation and specialized equipment manufacturing hub is paramount.


Email : julien.gendron@valuminium.ca

For the past 30 years, Mr. Gendron has held various positions on the management teams of the various Rio Tinto Alcan plants in Saguenay-Lac-Saint-Jean. He has also worked to roll out a regional economic development network in different regions of the world.

Mr. Gendron provides AVS and the region with cutting-edge expertise and a broad network of contacts, which will enable the continued development of the aluminum niche of excellence in Saguenay-Lac-Saint-Jean.

Notre conseil d’administration

Marlène Deveaux,

Chair Revêtement sur métaux

Hermel Bujold,

Vice-Chair Usinage numérique HB

Patrice Côté,

Secretary-Treasurer Dynamic concept

Claude Bouchard,

Promotion Saguenay

Geneviève Giasson,

Ceradyne 3M

Denis Dumais,

Seth international

Gilles Grenon,

Rio Tinto

Laval Girard,

Corporation d'innovation et développement Alma - Lac-Saint-Jean-Est

Alain Gagnon,

Syndicat national des employés de l'aluminium Arvida

Yvan Rodrigue,

Who we are

Carole Chapdelaine,

Prysmian Group - General cable- Usine Lapointe

Marc Moffatt,

Corporation d’innovation & développement Alma – Lac Saint-Jean-Est

Martin Desgagné,

Observer Ministère de l'Économie, de la Science et de l'Innovation

Stéphan Simard,

Observer Centre des technologies de l’aluminium du Conseil national de recherche du Canada

Gilles Déry,

Observer Centre québécois de recherche et de développement de l'aluminium

Paulyne Cadieux,

Observer Réseau Trans-Al

Our Mandates

Having the mission to foster the emergence and growth of aluminium transformation and specialized equipment manufacturing ventures, AVS has earmarked a number of priority actions.